13 - Spouse Fan Test

Hook

One question changed how I run my entire team

Premise

20 Jan 2026 post.

Proof points

• Question: does your employee's spouse push them to do more?
• If yes → you have a fan among their family
• If no → there's friction at home dragging down work
• Action: one thing each day to earn a +1 fan
• Gustavs: 'This fcken question changed all my thinking yesterday'

Takeaway

Hire for fans, not seats.

Related

[[../../archive/initial-themes-2026-04/03 - Team & Hiring Philosophy]]