06 - Billion Dollar Belief

Hook

I spent every dollar of my personal money to keep my business alive

Premise

27 Jan 2026 post in full.

Proof points

• Financing partners backed out
• Instead of panicking → spent personal savings to keep going
• Belief: this will be a billion-dollar business
• 'Before the next jump, you need to go lower in the legs'
• Weeks later: ATHs + partners returning with offers

Takeaway

The lows aren't punishment — they're the test before the leap.

Related

[[../../archive/initial-themes-2026-04/05 - Capital & Financing]] · [[../../archive/initial-themes-2026-04/10 - Mindset & Philosophy]]