numbers-tracker-template.md
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Daily Numbers Tracker — Notion paste

Paste everything below the === START === line into a fresh Notion page. After paste, set the page to "Share to web" and copy the public URL. That URL goes into wiki/content/freebie/numbers-tracker.md frontmatter as template_url: and into the ManyChat flow Node 3 as {TRACKER_URL}.

Setup steps (3 minutes)

  1. Open Notion, create a new page in any workspace.
  2. Title: Daily Numbers Tracker — by Gustavs Gotauts
  3. Paste content below the === START === line.
  4. Top-right "Share" → "Share to web" → toggle ON → "Allow duplicate as template" → ON.
  5. Copy the public URL (looks like https://gustavs.notion.site/Daily-Numbers-Tracker-...).

The "Allow duplicate as template" is what lets each lead clone their own copy with one click. Without this they'd be editing Gustavs's master.


=== START ===

The exact dashboard I read every morning before anything else. Built on real days at $1M+/month. Duplicate this page (top-right) to make your own.

How to read this page

Every row is a daily snapshot. The left columns are inputs you fill in by hand each morning. The right columns are derived — Notion computes them from the inputs.

The two numbers I read first: ROAS and Cost per ATC. If both are healthy on a bad-revenue day, the day is data, not a problem. If either is broken on a great-revenue day, you are scaling a problem.

The tracker

Date USA orders Google spend Meta spend Bing spend Revenue ATC count Cost per ATC ROAS Avg session (s) Bounce %
2026-05-06 18 $7,398 $9,750 $0 $103,475 142 $123 5.92 60 79.75
2026-05-05 7 $19,962 $30,146 $730 $22,074 94 $540 0.43 59 79.08

Column definitions

  • USA orders — fulfilled US orders yesterday. Pull from Shopify orders dashboard.
  • Google / Meta / Bing spend — yesterday's ad spend per channel, USD. Pull from each platform's billing.
  • Revenue — yesterday's gross sales, USD. Pull from Shopify analytics.
  • ATC count — add-to-cart events. Pull from Shopify or GA.
  • Cost per ATC — auto: (Google + Meta + Bing) / ATC count. Healthy band depends on AOV; for sub-$200 AOV stores, under $50 is the floor.
  • ROAS — auto: Revenue / (Google + Meta + Bing). Day-over-day variance is normal. Streak-over-streak matters.
  • Avg session duration — Shopify or GA. Below 30s = wrong audience.
  • Bounce % — Shopify or GA. Above 85% = product-market issue, not ad issue.

What to do with this on a bad day

  • Read ROAS first. If under 1.0, do not panic — read Cost per ATC.
  • If Cost per ATC is also broken, kill the worst-performing campaign by 11am.
  • If Cost per ATC is healthy but ROAS broken, the back end converts fine and the issue is upstream — pause and audit creative.
  • Never make a decision on a single day. The tracker is only useful as a streak.

What to do on a great day

You don't slow down to celebrate. You press the accelerator. Momentum is fragile.

The 90-second walkthrough

Watch Gustavs read his actual numbers from yesterday: {LOOM_URL}

(Loom URL placeholder — Gustavs records and pastes here.)

Built by

Gustavs Gotauts. From bankruptcy in 2017 to $100M+ tracked across online businesses since. Daily community at t.me/gustavsgotauts — the build-in-public Telegram channel where the next $1M month gets built in real time.

=== END ===


Notes for impl

  • Two seed rows: the May 5 (bad day, 0.43 ROAS) and May 6 (good day, 5.92 ROAS) numbers are both REAL — pulled from the screenshots in his in-market posts ("There Are Days Like This" and "Season ROAS is entering the building"). Authenticity matters; don't replace with synthetic numbers.
  • The "Allow duplicate as template" toggle is what makes this scalable. Each lead duplicates without write-access to the master.
  • Notion's free tier is sufficient for hosting this. No paid plan needed.
  • If preferring Google Sheets: same columns, but you lose the page-level commentary. The rich Notion page is the better deliverable because the column definitions + "what to do on a bad day" copy is half the value.
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