{
  "as_of": "2026-06-23",
  "summary": {
    "found_backyard": 1929,
    "emailable_backyard": 545,
    "approached": 476,
    "replies": 6
  },
  "channels": [
    {
      "key": "founder",
      "emoji": "👤",
      "label": "Founder — Gustavs (golden barns)",
      "note": "Personal 1:1 emails from gustavs@gotauts.com. Unique subject + intro per barn dealer, sent by hand so each feels written for them.",
      "pool": 235,
      "sent": 90,
      "queued_drafts": 0,
      "replied": 4,
      "bounced": 14
    },
    {
      "key": "reps",
      "emoji": "🤝",
      "label": "Sales reps — Instantly",
      "note": "Multiple Instantly campaigns across 10 warmed inboxes — rep voice, unique subject + opener per lead, stop-on-reply, tracking off. Now incl. a NEW verified-only Garden Centers small-batch (garden-retail angle, 25/day) after the earlier list auto-paused on bounces.",
      "pool": 258,
      "loaded": 218,
      "sent": 350,
      "replied": 3,
      "bounced": 36
    }
  ],
  "replies": [
    {
      "ref": "4290e53ee0",
      "name": "Emerson Sheds",
      "where": "Sierra Vista, AZ",
      "channel": "founder",
      "subject": "Greenhouses alongside Sierra Vista barns?",
      "date": "2026-06-19",
      "reply": "Do you have a PDF brochure?",
      "sentiment": "positive",
      "next": "PDF brochure sent by Gustavs (gustavs@gotauts.com) 2026-06-22 — awaiting their reply. Nudge in ~2-3 days if quiet.",
      "reply_from": "william@yourgreenhouses-distributors.com",
      "stage": "lead",
      "note": "instantly:199ceba3-adba-446e-ac0f-357da9f21347 | 2026-06-22: Gustavs answered from gustavs@gotauts.com with the PDF brochure.",
      "done": true
    },
    {
      "ref": "472bbcccfe",
      "name": "Premier Buildings of NW Montana",
      "where": "Eureka, MT",
      "channel": "founder",
      "subject": "Greenhouses for the Eureka lot?",
      "date": "2026-06-19",
      "reply": "We'd be interested in adding greenhouses. How does it work — display models, or I advertise and get commission?",
      "sentiment": "positive",
      "next": "📞 Call Benjamin 406-405-1432 (Elisabeth referred) — explain dealer model + margin. HOT / Tier-S.",
      "reply_from": "gustavs@gotauts.com",
      "stage": "lead",
      "note": "Founder Gmail outreach (Tier-S). Replied INTERESTED 6/19. Called Elisabeth 406-291-1034 → voicemail; she said call Benjamin 406-405-1432. Lots: Eureka, Columbia Falls, Libby.",
      "done": false
    },
    {
      "ref": "41152ff4fb",
      "name": "Premier Portable Products (Ward)",
      "where": "Ward, SD",
      "channel": "founder",
      "subject": "South Dakota barn dealer — add a greenhouse line?",
      "date": "2026-06-19",
      "reply": "Good morning, I have questions — are you a builder or a dealer? Want pictures. Do you ship to the customer and they assemble?",
      "sentiment": "positive",
      "next": "Reply w/ pictures + answer builder-vs-dealer & ship/assemble, then offer a call. HOT / Tier-S.",
      "reply_from": "gustavs@gotauts.com",
      "stage": "lead",
      "note": "Founder Gmail outreach (Tier-S). Replied with questions 6/19. Delivers across the Dakotas (Wyndmere & Jamestown ND lots).",
      "done": false
    },
    {
      "ref": "147e30d867",
      "name": "H3 Buildings (Helotes)",
      "where": "Helotes, TX",
      "channel": "network",
      "subject": "Greenhouses alongside the Derksen cabins?",
      "date": "2026-06-18",
      "reply": "Contact me  —  Sent from my iPhone",
      "sentiment": "positive",
      "next": "CALL TODAY 2026-06-19. Call held 6/18 — Harry gets ~20-40 inquiries/week (strong demand). Follow-up email sent. Contact via robert@yourgreenhouses-distributors.com or harry@h3buildings.com.",
      "reply_from": "robert@yourgreenhouses-distributors.com",
      "stage": "",
      "note": "6/18 CALL HELD — Harry: ~20-40 inquiries/week (strong). Agreed to call again 6/19 (tomorrow).\nSent follow-up email: site yourgreenhouses.com · lead model = World's Most Popular Greenhouse (90% of our sales) · start with 20ft (50% of sales) · assembly upsell ~$500/unit · videos: assembly (youtu.be/dQa8SkC93gw) + YouTube creators (youtu.be/oZmEtU0tSPo) + AZ customer (youtu.be/he8pvbHR1l4) · more client interviews dropping in ~2 wks.",
      "done": false
    },
    {
      "ref": "01b1e86229",
      "name": "Custom Structures Direct",
      "where": "Birmingham, AL",
      "channel": "founder",
      "subject": "Greenhouse line for Birmingham backyard buyers?",
      "date": "2026-06-16",
      "reply": "Interested. Let's talk.",
      "sentiment": "positive",
      "next": "Awaiting Lawrence reply to call offer + 2 videos (sent 06-17). Nudge in ~2 days if quiet.",
      "reply_from": "gustavs@gotauts.com",
      "stage": "lead",
      "note": "CALL HELD w/ Lawrence (online biz, will do cash collection). 06-17: Gustavs replied offering a call + sent 2 videos (Snow Test + partner-briefing/$20k page). Awaiting his response.",
      "done": true
    },
    {
      "ref": "70e1a2896f",
      "name": "The King of Sheds",
      "where": "Cocoa, FL",
      "channel": "founder",
      "subject": "Cocoa shed lot — greenhouse kits worth a look?",
      "date": "2026-06-18",
      "reply": "Ive sold one greenhouse in 4 years. Please take me off your list. We are not in Cocoa by the way - that is Smithbuilt and Superior. Thank you! Jennifer",
      "sentiment": "optout",
      "next": "Opt-out received -> suppressed permanently (CAN-SPAM), do NOT contact again. Also: not in Cocoa (that is Smithbuilt/Superior) - our geo opener was off.",
      "reply_from": "office@thekingofsheds.com",
      "stage": "",
      "note": "",
      "done": false
    },
    {
      "ref": "660430b817",
      "name": "Cardinal-Buildings Inc.",
      "where": "Sanford, NC",
      "channel": "rep",
      "subject": "Greenhouses for your Old Hickory lot?",
      "date": "2026-06-17",
      "reply": "We have our own line of greenhouses — not interested.",
      "sentiment": "negative",
      "next": "Close out — they manufacture their own greenhouses (not a reseller fit). Suppress from follow-ups.",
      "reply_from": "william@yourgreenhouses-distributors.com",
      "stage": "lost",
      "note": "replied via Instantly — read sentiment in unified inbox",
      "done": true
    },
    {
      "ref": "b60a062632",
      "name": "Geobarns",
      "where": "White River Junction, VT",
      "channel": "founder",
      "subject": "Greenhouses across your 20-state footprint?",
      "date": "2026-06-17",
      "reply": "Thank you but stop. You are clearly not aware of what we do.",
      "sentiment": "optout",
      "next": "Opt-out received — suppressed permanently. Do NOT contact again (CAN-SPAM).",
      "reply_from": "gustavs@gotauts.com",
      "stage": "lost",
      "note": "",
      "done": true
    }
  ],
  "response": {
    "reached": 404,
    "answered": 8,
    "answered_pct": 2.0,
    "interested": 5,
    "interested_pct": 1.2,
    "declined": 3,
    "declined_pct": 0.7
  },
  "actions": [
    {
      "pri": "DO NOW",
      "title": "Reply & book a call — Premier Buildings of NW Montana",
      "detail": "📞 Call Benjamin 406-405-1432 (Elisabeth referred) — explain dealer model + margin. HOT / Tier-S. · reply from gustavs@gotauts.com"
    },
    {
      "pri": "DO NOW",
      "title": "Reply & book a call — Premier Portable Products (Ward)",
      "detail": "Reply w/ pictures + answer builder-vs-dealer & ship/assemble, then offer a call. HOT / Tier-S. · reply from gustavs@gotauts.com"
    },
    {
      "pri": "DO NOW",
      "title": "Reply & book a call — H3 Buildings (Helotes)",
      "detail": "CALL TODAY 2026-06-19. Call held 6/18 — Harry gets ~20-40 inquiries/week (strong demand). Follow-up email sent. Contact via robert@yourgreenhouses-distributors.com or harry@h3buildings.com. · reply from robert@yourgreenhouses-distributors.com"
    },
    {
      "pri": "DO NOT CONTACT",
      "title": "Suppressed — The King of Sheds",
      "detail": "Opt-out received — never email again."
    },
    {
      "pri": "DUE",
      "title": "Send follow-up #2 to 86 dealers",
      "detail": "No reply after 3 days — one short bump."
    }
  ],
  "rates": [
    {
      "channel": "Founder · personal",
      "sent": 90,
      "replied": 4
    },
    {
      "channel": "Reps · Instantly",
      "sent": 350,
      "replied": 3
    }
  ],
  "rate_takeaway": "Founder's personal emails pull ~5× the rep reply rate (4.4% vs 0.9%) — the personal touch is working. Small sample; reps still sending.",
  "universe": {
    "total_ready": 5843,
    "reachable": 4896,
    "ingested_backyard": 545
  },
  "highlights": [
    "Backyard structures dealers found: 1,929 — of those 545 are email-reachable (the rest are form/phone-only).",
    "Founder channel: Gustavs sent 90 personal emails (1 bounced — bad address), with 0 more drafted and waiting in his inbox.",
    "Rep channel: 218 dealers loaded across Instantly campaigns (Backyard Reps, Barns, Dealer Network), each a unique subject + opener, across 10 warmed inboxes.",
    "NEW approach (Jun 22): the verified queued leads are garden centers / nurseries — not backyard-structure dealers — so a 'Garden Centers' Instantly campaign launched with garden-retail copy, VERIFIED emails only + a small 25/day cap (the earlier rep list auto-paused at ~9% bounce). First 25 sent; watching the bounce rate before scaling.",
    "Every reply stops that dealer's sequence automatically and lands here as a call-back.",
    "Fit-screening (learned from an opt-out): 2 opted out + 0 held before send + 125 poor-fit types flagged in queue. Custom/site-built barn builders (timber-frame, post-frame contractors, manufacturers) are NOT resellers — they're now auto-skipped so we don't burn the first touch."
  ]
}